South Carolina home prices rose by 1.5% year-over-year, with inventory up 13%. But Conway tells a different story. Nestled by the Waccamaw River and just outside Myrtle Beach, this small town offers rare affordability, relaxed living, and real investment upside. Keep reading to discover why Conway deserves a spot on your radar.
Affordability That Beats State Averages
In May 2025, Conway’s median home price was $288,372—a 5.3% drop from 2024. Here’s how that number looks in comparison:
- South Carolina (statewide): $391,300 (+1.5% YoY)
- Myrtle Beach: $252,500
Conway strikes a balance; it is more affordable than the state median, and roomier than coastal condos. At $178 per sq ft, buyers can choose between historic cottages and modern subdivisions without overpaying.
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A True Buyer’s Market
Conway gives buyers more room to breathe compared to cities like Greenville. Homes here take between 65 to 135 days to sell—nearly double the state’s average—giving buyers more time and leverage. Around 30% of homes for sale in South Carolina have seen price drops, and Conway homes often close 2% to 4% below list price.
Inventory is also rising. As of January 2025, there were 270 homes on the market, a 21.1% increase from the previous year. With nearly eight months of housing supply, it’s a market that favors buyers.
Outdoor Adventures
Conway offers more than just affordability—it’s full of green escapes:
- Conway River Park: With picnic shelters, a dog park, and canoe launches, it’s perfect for weekends.
- L.W. Paul Living History Farm: A hands-on glimpse into 19th-century rural life.
- Conway Riverwalk: A scenic boardwalk with shaded trails along the Waccamaw River.
Schools & Education
Families in Conway have solid public school options. Conway Elementary, Whittemore Park Middle, and Conway High all rank above state averages in core subjects like math and reading. For those seeking private education, schools like Conway Christian and St. John’s offer smaller class sizes and faith-based curricula.
Higher education is also easily accessible. Coastal Carolina University and Horry-Georgetown Technical College provide local pathways for students pursuing undergraduate and technical degrees.
Migration Trends and Growth Drivers
South Carolina continues to see strong inbound migration, and Conway is benefiting from the trend. Many new residents are relocating from high-cost areas like Washington, New York, and Boston in search of affordable, small-town living:
- Employment Access: With over 82,000 tourism and healthcare jobs nearby in Myrtle Beach, Conway offers quiet living with career connectivity.
- Remote Work Ready: Broadband upgrades make it easier for remote professionals to work from home.
- Retirement Haven: 63% of Conway buyers are over 55. Low maintenance, medical access, and peace of mind are key draws.
Lifestyle Perks You Can’t Fake
From riverfront charm to a vibrant college culture, Conway offers a lifestyle that feels grounded and authentic:
- Historic Downtown: Restored homes near the Waccamaw River hover around $288K. Waccamaw Elementary anchors the area.
- Easy Outdoor Living: Kayak the Waccamaw. Stroll through Vereen Memorial Gardens. And when needed, Myrtle Beach is a short drive away.
- Healthcare Access: New clinics opened in 2024, and a large outpatient center is set to launch in 2025, bringing 100 new jobs.
- Lower Costs: Conway’s property taxes, HOA fees, and insurance costs trend lower than most of South Carolina.
- Campus Culture: Concerts, gallery shows, and NCAA basketball games bring life to Conway’s weekends.
- Community Feel: Riverfest 2025 returns June 28 with races, fireworks, food trucks, and local vendors.
- Local Programs: Free tech classes, story hours, and workshops at the Horry County Memorial Library serve residents of all ages.
Buyer’s Roadmap: Tips for Success
Buying in Conway? Keep these tips in mind:
- Get pre-approved for a mortgage—it strengthens your offer and helps define your budget.
- Check FEMA’s flood map if buying near the river. Flood risks vary by neighborhood.
- Review HOA rules before committing. Some neighborhoods have strict guidelines.
- Visit during local events like Riverfest to get a real sense of community.
- Stay updated on development by reviewing City of Conway agendas for zoning and infrastructure updates.
Should I Consider Living in Conway in 2025?
Yes, Conway offers a rare mix of affordability, livability, and future upside. It’s a true buyer’s market with solid public schools, growing infrastructure, and home prices that still sit below many South Carolina hotspots. For families, first-time buyers, and retirees, the town promises everyday convenience without the steep price tag.
What’s more, Conway’s migration trends and economic growth signal long-term potential for real estate investors. As more buyers seek alternatives to Myrtle Beach and Charleston, Conway stands out for its charm, value, and untapped opportunity. For those looking to relocate or invest smartly in South Carolina, Conway is worth a serious look.
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